珠江桥广告代理服务供应商入库项目询比

珠江桥广告代理服务供应商入库项目询比公告WordSection1\"
p
a name=\"_Hlk174090332\"
/a
a name=\"_Hlk124341864\"
/a
a name=\"OLE_link2\"
/a
span
span
u
span 珠江桥广告代理服务供应商入库项目
/span
/u
/span
/span
u
/u

p
span
span
span 询比公告
/span
/span
/span

p
span
span
span （询比编号：
/span
/span
/span
span
span
span lang=\"EN-US\" 0724-2620N2271243
/span
/span
/span
span
span
span ）
/span
/span
/span

h2
span
span
a name=\"_Toc16276\"
/a
a name=\"_Toc152045512\"
/a
a name=\"_Toc221813534\"
/a
a name=\"_Toc246996158\"
/a
a name=\"_Toc62744268\"
/a
a name=\"_Toc246996901\"
/a
a name=\"_Toc247085672\"
/a
a name=\"_Toc152042288\"
/a
a name=\"_Toc144974480\"
/a
a name=\"_Toc296602402\"
/a
a name=\"_Toc502848502\"
/a
a name=\"_Toc179632528\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 一、采购条件
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span 国义招标股份有限公司（以下简称采购代理机构）受广东珠江桥生物科技股份有限公司（以下简称采购人）委托，对珠江桥广告代理服务供应商入库项目进行国内公开询比（资格后审），详情请参见询比文件。采购应答活动采用全流程电子招标投标采购应答方式。欢迎符合资格条件的应答人参加。
/span
/span
/span

h2
span
span
a name=\"_Toc2786\"
/a
a name=\"_Toc296602403\"
/a
a name=\"_Toc152042289\"
/a
a name=\"_Toc152045513\"
/a
a name=\"_Toc246996902\"
/a
a name=\"_Toc247085673\"
/a
a name=\"_Toc246996159\"
/a
a name=\"_Toc179632529\"
/a
a name=\"_Toc221813535\"
/a
a name=\"_Toc502848503\"
/a
a name=\"_Toc62744269\"
/a
a name=\"_Toc144974481\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 二、项目概况与采购范围
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span （一）项目概况：
/span
/span
/span

p
span
span
span 为满足珠江桥品牌广告营销业务全面发展需求，建立专业高效、精准赋能的广告代理服务合作体系，聚焦广告策略制定、创意设计、媒体投放、舆情监控、效果优化等核心环节，现通过国义招标平台公开招募优质广告代理服务供应商入库，提供全链路广告代理服务，助力品牌在食品生鲜、调味品、快消品类目提升品牌影响力与市场转化效率，实现业务增长目标。
/span
/span
/span

p
span
span
span （二）采购范围：
/span
/span
/span

table class=\"MsoNormalTable\" border=\"0\" width=\"595\" cellspacing=\"0\" cellpadding=\"0\"
tbody
tr
td width=\"47\"
p
span
span
strong
span 序号
/span
/strong
/span
/span

/td
td width=\"255\"
p
span
span
strong
span 询比内容
/span
/strong
/span
/span

/td
td width=\"113\"
p
span
span
strong
span 入围数量
/span
/strong
/span
/span

/td
td width=\"180\"
p
span
span
strong
span 交货期
/span
/strong
/span
/span
span
span
strong
span lang=\"EN-US\" /
/span
/strong
/span
/span
span
span
strong
span 服务期
/span
/strong
/span
/span

/td
/tr
tr
td width=\"47\"
p
span
span
span lang=\"EN-US\" 1
/span
/span
/span

/td
td width=\"255\"
p
span
span
span 珠江桥广告代理服务供应商入库项目
/span
/span
/span

/td
td width=\"113\"
p
span
span
span lang=\"EN-US\" 5
/span
/span
/span
span
span
span 至
span lang=\"EN-US\"10
/span家
/span
/span
/span

/td
td width=\"180\"
p
span
span
span 自合同签订之日起一年。本项目采取一次询比三年沿用，实行一年一考核一签合同的办法。
/span
/span
/span

/td
/tr
/tbody
/table
p
span
span
span 具体内容详见询比文件并以其为准。
/span
/span
/span

p
span
span
span （三）服务期限：自签订入库合同之日起
/span
/span
/span
span
span
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span 年
/span
/span
/span
span
span
span 。
/span
/span
/span
span
span
span 本项目采取一次询比三年沿用，实行一年一考核一签合同的办法。
/span
/span
/span
u
/u

h2
span
span
a name=\"_Toc152045514\"
/a
a name=\"_Toc502848504\"
/a
a name=\"_Toc247085674\"
/a
a name=\"_Toc16486\"
/a
a name=\"_Toc221813536\"
/a
a name=\"_Toc144974482\"
/a
a name=\"_Toc296602404\"
/a
a name=\"_Toc246996160\"
/a
a name=\"_Toc152042290\"
/a
a name=\"_Toc179632530\"
/a
a name=\"_Toc62744270\"
/a
a name=\"_Toc246996903\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 三、应答人资格要求
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
a name=\"OLE_link8\"
/a
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span
span 、具备独立法人资格，持有合法有效的《营业执照》。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 2
/span
/span
/span
/span
span
span
span
span 、近
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 3
/span
/span
/span
/span
span
span
span
span 年内（
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 2023
/span
/span
/span
/span
span
span
span
span 年
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 1
/span
/span
/span
/span
span
span
span
span 月
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 1
/span
/span
/span
/span
span
span
span
span 日至今）无重大违法违规记录，未被市场监管部门处罚，提供信用网站（
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" www.creditchina.gov.cn
/span
/span
/span
/span
span
span
span
span ）无失信记录证明，提供企业信用信息公示系统
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" (http://www.gsxt.gov.cn)
/span
/span
/span
/span
span
span
span
span 无行政处罚信息证明。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 3
/span
/span
/span
/span
span
span
span
span 、具备巨量引擎、小红书、视频号等至少
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 2
/span
/span
/span
/span
span
span
span
span 个主流平台的官方广告代理资质或认证服务商资质。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 4
/span
/span
/span
/span
span
span
span
span 、拥有食品
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" /
/span
/span
/span
/span
span
span
span
span 生鲜
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" /
/span
/span
/span
/span
span
span
span
span 调味品
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" /
/span
/span
/span
/span
span
span
span
span 快消品类目广告代理成功案例，近
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 3
/span
/span
/span
/span
span
span
span
span 年至少服务过
/span
/span
/span
/span
span
span
span
span lang=\"EN-US\" 3
/span
/span
/span
/span
span
span
span
span 个以上知名品牌，提供完整的服务合同及投放效果数据佐证。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 5
/span
/span
/span
/span
span
span
span
span 、具备专业的策划、媒介、设计、执行团队，并提供相关证明材料。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 6
/span
/span
/span
/span
span
span
span
span 、媒介采买团队具备丰富的资源储备与议价能力，提供核心媒介资源合作清单及过往采买案例的价格优势证明。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 7
/span
/span
/span
/span
span
span
span
span 、具备完善的数据监测与分析体系、设计版权管理体系及合规审核流程，提供相关制度文件。
/span
/span
/span
/span

p
span
span
span
span lang=\"EN-US\" 8
/span
/span
/span
/span
span
span
span
span 、本项目不接受联合体应答。
/span
/span
/span
/span

h2
span
span
a name=\"_Toc296602405\"
/a
a name=\"_Toc152045515\"
/a
a name=\"_Toc502848505\"
/a
a name=\"_Toc246996904\"
/a
a name=\"_Toc144974483\"
/a
a name=\"_Toc179632531\"
/a
a name=\"_Toc152042291\"
/a
a name=\"_Toc246996161\"
/a
a name=\"_Toc247085675\"
/a
a name=\"_Toc221813537\"
/a
a name=\"_Toc62744271\"
/a
a name=\"_Toc18501\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 四、询比文件的获取
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span 、本项目采用资格后审的方式，询比公告开始发布日期为
/span
span lang=\"EN-US\" 2026
/span
/span
/span
span
span
span 年
/span
span lang=\"EN-US\" 03
/span
/span
/span
span
span
span 月
/span
span lang=\"EN-US\" 09
/span
/span
/span
span
span
span 日；有兴趣且符合本公告第三条资格要求者请按以下程序办理询比文件获取手续：
/span
/span
/span

p
span
span
span （
/span
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span ）登陆国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 招标采购平台（简称国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台，网址：
/span
span lang=\"EN-US\" www.ebidding.com
/span
/span
/span
span
span
span ），按要求办妥注册手续。注：有关国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台操作疑问咨询请联系国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台客服
/span
span lang=\"EN-US\" /
/span
/span
/span
span
span
span 国义招标电子商务推广部（联系方式详见国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台网站）。
/span
/span
/span

p
span
span
span （
/span
span lang=\"EN-US\" 2
/span
/span
/span
span
span
span ）详细阅读询比公告并自查是否满足资格要求，将填报后的公告附件内容发送电子邮件通知采购代理（
/span
span lang=\"EN-US\" GYZB16F@126.com
/span
/span
/span
span
span
span ），邮件内容至少包含应答单位名称及所投项目或标段的完整名称；应答人所填报的联系方式必须确保始终有效及联系畅通，所填报的电子邮箱必须确保每天工作时间内至少查看
/span
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span 次。
/span
/span
/span

p
span
span
span （
/span
span lang=\"EN-US\" 3
/span
/span
/span
span
span
span ）登录国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台完成电子询比文件的获取及付款程序。询比文件获取时间：
/span
span lang=\"EN-US\" 2026
/span
/span
/span
span
span
span 年
/span
span lang=\"EN-US\" 03
/span
/span
/span
span
span
span 月
/span
span lang=\"EN-US\" 10
/span
/span
/span
span
span
span 日
/span
span lang=\"EN-US\" 09:00
/span
/span
/span
span
span
span 起，至
/span
span lang=\"EN-US\" 2026
/span
/span
/span
span
span
span 年
/span
span lang=\"EN-US\" 03
/span
/span
/span
span
span
span 月
/span
span lang=\"EN-US\" 16
/span
/span
/span
span
span
span 日
/span
span lang=\"EN-US\" 16:00
/span
/span
/span
span
span
span 止，电子询比文件售后不退。具体步骤：①登陆后选择项目管理
/span
span lang=\"EN-US\" -
/span
/span
/span
span
span
span 我要参与，选择对应项目并点击立即参与
/span
span lang=\"EN-US\" -
/span
/span
/span
span
span
span 购买文件生成订单；②通过选择网上支付方式完成购买手续。③下载电子发票（在项目管理\u0026rarr;我的订单，具体项目订单详情页下载电子发票）。电子发票一般是订单支付完成后
/span
span lang=\"EN-US\" 48
/span
/span
/span
span
span
span 小时内开具，格式为不可修改的
/span
span lang=\"EN-US\" PDF
/span
/span
/span
span
span
span 格式。
/span
/span
/span

p
span
span
span lang=\"EN-US\" 2
/span
/span
/span
span
span
span 、询比公告的解释权归采购人和采购代理机构；在必要时，采购代理机构可以分别要求应答人对其是否满足本公告第三条资格要求进行书面澄清（不论澄清结果如何均不会影响应答申请人的应答资格）；采购人及采购代理机构将不负责应答人准备应答文件和上传或递交应答文件所发生的任何成本或费用。
/span
/span
/span

h2
span
span
a name=\"_Toc179632532\"
/a
a name=\"_Toc221813538\"
/a
a name=\"_Toc296602406\"
/a
a name=\"_Toc62744272\"
/a
a name=\"_Toc144974484\"
/a
a name=\"_Toc152042292\"
/a
a name=\"_Toc152045516\"
/a
a name=\"_Toc247085676\"
/a
a name=\"_Toc246996162\"
/a
a name=\"_Toc11091\"
/a
a name=\"_Toc246996905\"
/a
a name=\"_Toc502848506\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 五、应答文件的递交
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span lang=\"EN-US\" 1
/span
/span
/span
span
span
span 、应答文件递交的截止时间（应答截止时间，下同）为
/span
/span
/span
span
span
span lang=\"EN-US\" 2026
/span
/span
/span
span
span
span 年
/span
span lang=\"EN-US\" 03
/span
/span
/span
span
span
span 月
/span
span lang=\"EN-US\" 19
/span
/span
/span
span
span
span 日
/span
/span
/span
span
span
span lang=\"EN-US\" 09
/span
/span
/span
span
span
span 时
/span
/span
/span
span
span
span lang=\"EN-US\" 30
/span
/span
/span
span
span
span 分，应答人应在截止时间前通过国
/span
/span
/span
span
span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台（
/span
/span
/span
span
span
span lang=\"EN-US\" www.ebidding.com
/span
/span
/span
span
span
span ）递交电子应答文件。逾期送达的应答文件，电子招标投标交易平台将予以拒收。
/span
/span
/span
s
/s

p
span
span
span lang=\"EN-US\" 2
/span
/span
/span
span
span
span 、本项目为全流程电子招投标采购应答项目，递交应答文件采用线上（电子版）的方式，应答人需于应答截止时间前在国义电子招标采购平台（简称国
/span
/span
/span
span
span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台，网址：
/span
/span
/span
span
span
span lang=\"EN-US\" www.ebidding.com
/span
/span
/span
span
span
span ）上传加密的电子应答文件。应答人的电子应答文件是经过
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 证书加密后上传提交的，该
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 证书是经权威机构认可的具备多种加密及安全认证的解决方案，应答文件一经加密后只有加密时使用的同一把
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 或加密时生成的随机码才可以有效解密，任何单位或个人均无法在应答截止时间之前提取查看，不存在泄密风险。制作加密的电子应答文件需使用企业
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 证书，应答人在获取询比文件后应及时办理，以免影响本次应答。
/span
/span
/span

p
span
span
span lang=\"EN-US\" 3
/span
/span
/span
span
span
span 、
span 在线递交电子应答文件前，应答人应当使用投标客户端及
/span
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 为应答文件加密，加密时所有应答文件均只能使用同一把企业
/span
/span
/span
span
span
span lang=\"EN-US\" CA
/span
/span
/span
span
span
span 证书进行加密。当电子应答文件制作或递交出现异常时，应及时（截止时间前
/span
/span
/span
span
span
span lang=\"EN-US\" 48
/span
/span
/span
span
span
span 小时）联系国
/span
/span
/span
span
span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台技术人员协助解决，如果截至应答截止时间仍未解决且是由于国
/span
/span
/span
span
span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 平台方原因或者互联网原因的，采购方有权延迟开标时间，各应答参与方应积极响应。如应答人故意影响开标过程且造成采购项目无法正常开标的，采购方有权采取追责及通报诚信平台。
/span
/span
/span
s
/s

h2
span
span
a name=\"_Toc246996163\"
/a
a name=\"_Toc246996906\"
/a
a name=\"_Toc221813539\"
/a
a name=\"_Toc62744273\"
/a
a name=\"_Toc247085677\"
/a
a name=\"_Toc296602407\"
/a
a name=\"_Toc30296\"
/a
a name=\"_Toc502848507\"
/a
a name=\"_Toc179632533\"
/a
a name=\"_Toc157499355\"
/a
span
span
span
span
span
span
span
span
span
span 六、发布公告的媒介
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span 本次询比公告同时在国义招标股份有限公司（国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 招标采购平台）
/span
span lang=\"EN-US\" www.ebidding.com
/span
/span
/span
span
span
span 和招标投标公共服务平台
/span
span lang=\"EN-US\" www.cebpubservice.com
/span
/span
/span
span
span
span 等法定平台上发布。如有不一致以国
/span
span lang=\"EN-US\" e
/span
/span
/span
span
span
span 招标采购平台
/span
span lang=\"EN-US\" www.ebidding.com
/span
/span
/span
span
span
span 为准。
/span
/span
/span

h2
span
span
a name=\"_Toc502848508\"
/a
a name=\"_Toc179632534\"
/a
a name=\"_Toc152045517\"
/a
a name=\"_Toc221813540\"
/a
a name=\"_Toc247085678\"
/a
a name=\"_Toc144974485\"
/a
a name=\"_Toc246996164\"
/a
a name=\"_Toc19502\"
/a
a name=\"_Toc152042293\"
/a
a name=\"_Toc246996907\"
/a
a name=\"_Toc296602408\"
/a
a name=\"_Toc62744274\"
/a
span
span
span
span
span
span
span
span
span
span
span
span 七、联系方式
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/span
/h2
p
span
span
span （
span lang=\"EN-US\"1
/span）采购代理机构联系方式：
/span
/span
/span

p
span
span
span 名称：国义招标股份有限公司
/span
/span
/span

p
span
span
span 地址：广州市东风东路
span lang=\"EN-US\"726
/span号
span lang=\"EN-US\"-16
/span楼
span lang=\"EN-US\"(
/span邮编
span lang=\"EN-US\":510080)
/span
/span
/span
/span

p
span
span
span 电邮：
span lang=\"EN-US\"GYZB16F@126.com
/span；
/span
/span
/span

p
span
span
span 联系人：姜艳艳（
span lang=\"EN-US\"020-37860639
/span）、王罡（
span lang=\"EN-US\"020-37860640
/span）
/span
/span
/span

p
span
span
a name=\"_Hlk170846929\"
/a
span （
/span
/span
/span
span
span
span lang=\"EN-US\" 2
/span
/span
/span
span
span
span ）
span 采购人
span lang=\"EN-US\"/
/span异议受理联系方式：
/span
/span
/span
/span

p
span
span
span 名称：广东珠江桥生物科技股份有限公司
/span
/span
/span

p
span
span
span 地址：广东省中山市天利路
span lang=\"EN-US\"5
/span号（邮编
span lang=\"EN-US\": 528415)
/span
/span
/span
/span

p
span
span
span 电话：
span lang=\"EN-US\"15013157375
/span
/span
/span
/span

p
span
span
span 联系人：
/span
/span
/span
span 邓艺彬
/span

p
span lang=\"EN-US\"

/span

p
span lang=\"EN-US\"

/span

p
span lang=\"EN-US\"

/span

p
!-- [if gte vml 1]
v:shapetype id=\"_x0000_t75\" coordsize=\"21600,21600\" o:spt=\"75\" o:preferrelative=\"t\" path=\"m@4@5l@4@11@9@11@9@5xe\" filled=\"f\" stroked=\"f\"
v:stroke join/
v:formulas
v:f eqn=\"if lineDrawn pixelLineWidth 0\"/
v:f eqn=\"sum @0 1 0\"/
v:f eqn=\"sum 0 0 @1\"/
v:f eqn=\"prod @2 1 2\"/
v:f eqn=\"prod @3 21600 pixelWidth\"/
v:f eqn=\"prod @3 21600 pixelHeight\"/
v:f eqn=\"sum @0 0 1\"/
v:f eqn=\"prod @6 1 2\"/
v:f eqn=\"prod @7 21600 pixelWidth\"/
v:f eqn=\"sum @8 21600 0\"/
v:f eqn=\"prod @7 21600 pixelHeight\"/
v:f eqn=\"sum @10 21600 0\"/
/v:formulas
v:path o:extrusionok=\"f\" gradientshapeok=\"t\" o:connecttype=\"rect\"/
o:lock v:ext=\"edit\" aspectratio=\"t\"/
/v:shapetype
v:shape id=\"图片_x0020_1\" o:spid=\"_x0000_s1026\" type=\"#_x0000_t75\" style=position:absolute;left:0;text-align:left;margin-left:306.85pt; margin-top:3.35pt;width:72.45pt;height:39.4pt;z-index:251659264;visibility:visible; mso-wrap-style:square;mso-width-percent:0;mso-height-percent:0; mso-wrap-distance-left:9pt;mso-wrap-distance-top:0;mso-wrap-distance-right:9pt; mso-wrap-distance-bottom:0;mso-position-horizontal:absolute; mso-position-horizontal-relative:text;mso-position-vertical:absolute; mso-position-vertical-relative:text;mso-width-percent:0;mso-height-percent:0; mso-width-relative:page;mso-height-relative:page
v:imagedata src=\"ｆｉｌｅ：／／/C:/Users/gmgitc/AppData/Local/Temp/msohtmlclip1/01/clip_image001.png\" o:title=\"\" grayscale=\"t\" bilevel=\"t\"/
/v:shape
![endif]--
!-- [if !vml]--